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If you ask a young girl what her favorite pair of earrings or necklace is, she will instantly have an answer for you. If you ask that same girl what her favorite brooch is, odds are she won't even know what you are talking about. For those "in the know", brooches are often relegated to grandmother's jewelry boxes and exist mainly as golden plastic elephants and rhinestone pieces of fruit. While art jewelers know and love brooches, they often only put out special occasion pieces that aren't worn regularly and don't make it onto the radar for your average accessory consumer. We are looking to change that. We want to see brooches worn every day in every way. All brooches, whether handmade, vintage, factory made, or one of a kind are welcome here. Using social media as the platform for this adventure, we ask friends, artists, fashion enthusiasts, sassy aunts, and those with a passion for flair to submit photos of themselves wearing brooches using the hashtag #ThisIsABrooch. #ThisIsABrooch is activist wearing - making the conscious decision to include a brooch in your everyday outfit to inspire others to do the same. 

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